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Hi,

Does anybody know if redesigning a site would affect search engine placement. We have a potential customer who currently has a very high web presence and doesn’t want this to be affected by a new site. He currently has html pages, so I imagine redesigning these, naming them the same and uploading them to the same place would made absolutely no difference – but, would there be a difference if the site is moved to another host and also if the pages are changed to be asp or the whole thing is database driven?

Thanks if anyone can help.

Many things to be noted here. First you need a proper 301 redirect from a html page to corresponding ASP page. Your old html page might be indexed by google. If you dont give a proper redirect, at one point your html and asp pages will be in index, but with same content. Also old html pages will go into supplemental results.

Moving a host does not make any difference, provided you move the site to a host within same country and move it in a proper way (create account in new host, transfer files, update DNS, keep files in old host for a week or so till bot activity vanishes). Moving to a host located in another country will result in the site not getting listed in searches based in former country.